t’s been a busy week since the last newsletter hit the inboxes. Eight new businesses have been added to the RelyLocal Wausau directory. Want to find out who they are? Visit RelyLocal Wausau, click on Discover and see the recent additions listed:

Business Member News

Do you want and advertising method that can make a guaranteed impression? Radio, tv, and print are great, but you are at the mercy of the viewers and consumers of those media outlets. Will they be listening or reading when your ad runs? That’s why direct mail works: every house has a mail box. The RelyLocal Deal-a-Rama postcard goes to 5,000 homes in the Wausau and Weston area. And with no envelope to open, your advertisement is in plain sight when the mail is collected.Keep reading for more information. . .

Ree Rees’ Place

Lindsey Marie is one craft mama. And now she has a brand new blog full of upcycled crafts, photography, recipes, and fun with two small boys. If you are the crafty type, or know the pleasure of raising boys, you will need to check this site out.

Wild Birds Unlimited

Wild Birds Unlimited is excited to announce their first annual Birding For Bucks fundraiser for REGI! Three birders from the Wausau area will hit the fields and forests in order to bird Wisconsin. The more species they see the more money that gets donated in their name to the Raptor Education Group!! You can also help, please consider sponsoring one of these fine folks – click on the link to meet them and learn more! We’ll be updating their numbers as time progresses!

Is your seed covered snowman looking a little small? Is the owl gone? good news! Now thru 1/31 their awesome seed cylinders are on sale! Buy 3 and get the 4th one FREE! At Wild Birds Unlimited of Wausau.

Men Who Cook Event

I’ve been plugging Men who Cook pretty hot and heavy the last couple of weeks, but the big event is fast approaching this Saturday evening. If you’ve followed my cooking adventures on the blog, you know this is a big fundraiser for the YWCA and I’m one of the celebrity chefs. Come join us, eat some awesome food and have a great time. Last minute tickets are available.

Vino Latte

Register for Winoversity, the Wine Appreciation 101 class  held at Vino Latte on Sunday January 20 & 27 from 4:00-6:30pm. $50 a person includes both classes. Reservations and prepayment are required, but wine club members get $5 off. Call 715-849-9787 to reserve your spot today.

Facebook cover image changes

Yep, Facebook made changes to their Terms of Service again. This time the changes affect advertisers and businesses that maintain pages on the popular social networking site. In a nutshell, you need to be aware of the amount of text that is on your ads and cover images.Read more. . .

Basil in Weston

Help support St. Anthony’s Retreat Center. Join Chef Tee Daly from Basil as she teaches for an evening of learning how to cook South East Asian food. February 19th from 6-8 PM – $50.00 per person – all proceeds go to St. Anthony’s. Call 715-443-2236 for reservations!

HappyMac

Did you get a new iMac, MacBook, iPad, or other Mac lifestyle device? Would you like to learn some amazing tips and tricks to make it work better for you? Happy Mac, Wausau’s Apple Specialists offers a full line of classes on Mac computers, applications, and devices.Read for details and course descriptions.

Local Business Roundtable

The Local Business Roundtable is back for 2013! Join us on Thursday, January 24,7:30am at the Entrepreneurial and Education Center for networking and a special local economic update presentation by Romey Wagner. Read more for details and RSVP info.

Get Smart Wausau

How’s your financial wellness? Everyone can use a check-up and the Get Smart Wausau Coalition is offering a Financial Wellness Conference on Saturday January 19th. Admission is low and includes continental breakfast, a book, and a free copy of your credit report. For more information and registration, head over to the Buy Local Wausau Blog.

Email Newsletters for Business

Did you know that 94% of Americans use email on a daily basis. (Makes you wonder what the other 6% do). Coming in February I’m offering a class in creating email newsletters for your business. Even if you use social media to connect with your audience, email is still valuable. I’m you’d agree since you’ve read this newsletter at least this far. Registration is through the UWMC Continuing Education department and details are on the blog.

Closing Thoughts

We’ve had some recent bad news announcements on the job front last week with the potential of Wausau Papers selling and/or closing down area mills and WPS greatly scaling back its local operations by March. How can we be protect ourselves from downturns like this? By being proactive and investing in our own local economy. Big businesses owned by outsiders may bring a large number of jobs to the area, but they may not have the community’s best interests in heart when they’re busy chasing dollars. Investing from the bottom up with small business and local manufacturers can help insulate us from these big swings when a large company decides to pull up roots.

I’m done ranting; have a great rest of the week and keep it local, my friends.